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✌️Simon's Complex Insights on Ad Monetization & Transforming Publishing

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Consent Management Platforms (CMPs) in a Nutshell

Consent Management Platforms (CMPs) in a Nutshell

Insights: Let me tell you a secret. Your Yield/AdOps team is probably poorly structured

Insights: Let me tell you a secret. Your Yield/AdOps team is probably poorly structured

Google Analytics 4 (GA4)

Google Analytics 4 (GA4)

Exploring the Impact of New Triggers for Interstitial Ads on eCPM - Is it worth it?

Exploring the Impact of New Triggers for Interstitial Ads on eCPM - Is it worth it?

Using Google Ad Manager for in-stream video

Using Google Ad Manager for in-stream video

Search Engine Result Page (SERP)

Search Engine Result Page (SERP)